{"title":"PRORASO — The Art of Traditional Men’s Grooming","description":"\u003cp\u003e\u003cspan\u003ePRORASO — The Art of Traditional Men’s Grooming\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO is an iconic Italian brand that transforms everyday shaving into a refined grooming ritual.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSince 1948, PRORASO has combined Italian barbering traditions with modern cosmetic formulations, offering quality products for shaving, skincare, and beard and moustache care.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComfort. Quality. Italian Heritage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe collection includes shaving creams and soaps, pre-shave and aftershave products, beard oils, and balms. Each line features distinctive fragrances, from refreshing eucalyptus and menthol to warm sandalwood and woody notes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy Choose PRORASO?\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eComfortable Shaving\u003c\/span\u003e\u003cspan\u003e — softens facial hair and promotes smooth razor glide.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eEffective Skincare\u003c\/span\u003e\u003cspan\u003e — products designed for different skin needs.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eBeard Care\u003c\/span\u003e\u003cspan\u003e — helps soften facial hair and maintain a neat appearance.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eDistinctive Fragrances\u003c\/span\u003e\u003cspan\u003e — fresh, herbal, and woody aromas enhance your daily routine.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eItalian Heritage\u003c\/span\u003e\u003cspan\u003e — decades of expertise inspired by professional barbering.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO — More Than Just Shaving\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO is for men who value quality, a well-groomed appearance, and everyday self-care. Whether you prefer a clean shave or a stylish beard, PRORASO makes grooming comfortable, enjoyable, and effortlessly refined.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO — Italian Grooming Traditions for the Modern Man.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"untitled-oct19_18-44-39","title":"PRORASO Refreshing — After Shave Lotion","description":"\u003cp\u003e\u003cstrong\u003ePRORASO Refreshing — After Shave Lotion\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO Refreshing After Shave Lotion is a classic Italian grooming essential designed to complete your shaving routine. It refreshes and tones the skin, leaving a pleasant cooling sensation and a feeling of comfort after shaving.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEnriched with eucalyptus oil and menthol, the formula delivers an invigorating burst of freshness. Witch hazel extract provides astringent properties, helping to care for the skin after shaving.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe refreshing fragrance of eucalyptus and menthol evokes the timeless atmosphere of a traditional Italian barbershop.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRefreshes and tones the skin after shaving.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProvides an invigorating cooling sensation.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFeatures eucalyptus oil, menthol, and witch hazel.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps restore a comfortable feeling after shaving.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all skin types.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eHow to use:\u003c\/span\u003e\u003cspan\u003e Apply a small amount to the palms of your hands and gently distribute over the face after shaving, avoiding the eye area.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO Refreshing\u003c\/span\u003e\u003cspan\u003e — Italian barbering traditions, freshness, and comfort after every shave.\u003c\/span\u003e\u003c\/p\u003e","brand":"PRORASO","offers":[{"title":"Default Title","offer_id":53939097633034,"sku":null,"price":9.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0870\/9131\/4954\/files\/FCC4E849-7473-4887-87CD-C948DFE07B2A.webp?v=1792428408"},{"product_id":"proraso-nourishing-after-shave-lotion","title":"PRORASO Nourishing — After Shave Lotion","description":"\u003cp\u003e\u003cstrong\u003ePRORASO Nourishing — After Shave Lotion, 100 ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO Nourishing After Shave Lotion is a classic Italian grooming product designed to care for the skin after shaving. Enriched with sandalwood oil and shea butter, it helps soften and nourish the skin while reducing feelings of dryness and discomfort.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eIdeal for men with coarse facial hair and dry skin, this lotion leaves the skin feeling soft, comfortable, and well cared for. Its warm, rich sandalwood fragrance adds a refined touch to your daily grooming routine.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHelps soothe the skin after shaving.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eNourishes and softens the skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eEnriched with sandalwood oil and shea butter.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for coarse facial hair and dry skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFeatures a warm, woody fragrance.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMade in Italy.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eHow to use:\u003c\/span\u003e\u003cspan\u003e After shaving, apply a small amount to your palms and gently distribute over the face, avoiding the eye area.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVolume:\u003c\/span\u003e\u003cspan\u003e 100 ml.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO Nourishing — Italian barbering traditions and nourishing care for comfortable skin after every shave.\u003c\/span\u003e\u003c\/p\u003e","brand":"PRORASO","offers":[{"title":"Default Title","offer_id":53939484918026,"sku":null,"price":9.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0870\/9131\/4954\/files\/C09AC3F8-DBA5-4215-9D45-0166FA8009BA.jpg?v=1792430099"},{"product_id":"proraso-sensitive-after-shave-balm","title":"PRORASO Sensitive — After Shave Balm","description":"\u003cp\u003e\u003cstrong\u003ePRORASO Sensitive — After Shave Balm, 100 ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePRORASO Sensitive\u003c\/span\u003e\u003cspan\u003e is a soothing after-shave balm specially formulated for sensitive skin. Its alcohol-free formula helps reduce irritation and redness, moisturises the skin and supports its natural protective barrier.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOat and green tea extracts\u003c\/span\u003e\u003cspan\u003e are known for their soothing properties. The balm absorbs quickly without leaving a greasy feeling, helping the skin feel soft, smooth and comfortable after shaving. It has a light, fresh fragrance with notes of lime and apple.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for sensitive and irritation-prone skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSoothes the skin after shaving.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps reduce redness and discomfort.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMoisturises and softens the skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAlcohol-free formula that absorbs quickly.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eHow to use:\u003c\/span\u003e\u003cspan\u003e Apply a small amount to the face after shaving and gently massage until fully absorbed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eVolume:\u003c\/span\u003e\u003cspan\u003e 100 ml.\u003c\/span\u003e\u003c\/p\u003e","brand":"PRORASO","offers":[{"title":"Default Title","offer_id":53939711410442,"sku":null,"price":9.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0870\/9131\/4954\/files\/96F0C423-F6AC-4C64-A44B-C3547A20198A.webp?v=1792432243"},{"product_id":"proraso-blue-protective-shaving-foam-400-ml","title":"Proraso Blue Protective Shaving Foam, 400 ml","description":"\u003cp\u003e\u003cspan\u003eProraso Blue Protective Shaving Foam, 400 ml\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eProraso Blue Protective Shaving Foam delivers a smooth and comfortable shaving experience. Its creamy texture helps soften beard stubble, improves razor glide and helps reduce friction during shaving. Enriched with aloe vera and vitamin E, the formula helps maintain skin hydration, leaving skin feeling soft and comfortable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIdeal for everyday grooming, it helps make your shaving routine easier and more pleasant.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHelps protect the skin during shaving.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSoftens stubble and improves razor glide.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAloe vera and vitamin E help care for the skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGenerous 400 ml size.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eVolume:\u003c\/span\u003e\u003cspan\u003e 400 ml\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003eBrand:\u003c\/span\u003e\u003cspan\u003e Proraso\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e \u003c\/span\u003e\u003cspan\u003eRange:\u003c\/span\u003e\u003cspan\u003e Blue\u003c\/span\u003e\u003c\/p\u003e","brand":"PRORASO","offers":[{"title":"Default Title","offer_id":53939777863946,"sku":null,"price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0870\/9131\/4954\/files\/E677A1A6-55CF-497A-AFAC-CC71DA9FFFDF.png?v=1792433936"},{"product_id":"proraso-shaving-brush","title":"Proraso Shaving Brush","description":"\u003cp\u003eProraso Shaving Brush\u003c\/p\u003e\n\u003cp\u003eThe Proraso shaving brush with natural boar bristles is designed for traditional wet shaving. It helps create a rich lather from shaving soap or cream and distributes it evenly across the face for a comfortable shaving routine.\u003c\/p\u003e\n\u003cp\u003eHow to use: Wet the brush with warm water, work up a lather with shaving soap or cream, and apply it to the face using circular motions.\u003c\/p\u003e\n\u003cp\u003eCare: Rinse thoroughly after use, gently remove excess water, and allow the brush to dry completely in a well-ventilated area.\u003c\/p\u003e","brand":"PRORASO","offers":[{"title":"Default Title","offer_id":53939852214538,"sku":null,"price":6.66,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0870\/9131\/4954\/files\/8B5AED43-0E67-4722-9513-9F37748901C0.webp?v=1792435985"},{"product_id":"proraso-after-shave-balm-refreshing-toning-refreshing-aftershave-balm-100-ml","title":"Proraso After Shave Balm Refreshing \u0026 Toning – Refreshing Aftershave Balm","description":"\u003cp\u003e\u003cstrong\u003eProraso After Shave Balm Refreshing \u0026amp; Toning – Refreshing Aftershave Balm, 100 ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eProraso Refreshing \u0026amp; Toning After Shave Balm\u003c\/span\u003e\u003cspan\u003e is designed to soothe and refresh the skin after shaving, helping restore a comfortable, revitalised feeling. Its lightweight, alcohol-free and non-greasy formula combines the moisturising benefits of a balm with the soothing properties of a cream, leaving the skin feeling fresh without a heavy or oily residue.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEnriched with \u003c\/span\u003e\u003cspan\u003eeucalyptus oil and menthol\u003c\/span\u003e\u003cspan\u003e, this refreshing formula helps cleanse and tone the skin while delivering a pleasant cooling sensation. Eucalyptus oil helps purify the skin, while menthol provides an invigorating burst of freshness to complete your shaving routine.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePart of Proraso’s iconic Refreshing \u0026amp; Toning line, this classic aftershave balm is suitable for all skin types and beard types, making it an excellent choice for everyday grooming.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKey benefits:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHelps soothe the skin after shaving.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProvides lightweight hydration and lasting comfort.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEucalyptus oil helps purify the skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMenthol delivers a cooling, refreshing sensation.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAlcohol-free, lightweight and non-greasy formula.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for all skin types and beard types.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003eHow to use: After shaving, apply a small amount to clean, dry facial skin and gently massage until absorbed.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eProraso Refreshing \u0026amp; Toning\u003c\/span\u003e\u003cspan\u003e – a refreshing finish for a comfortable, revitalised feel after every shave.\u003c\/span\u003e\u003c\/p\u003e","brand":"PRORASO","offers":[{"title":"Default Title","offer_id":53940799308042,"sku":null,"price":9.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0870\/9131\/4954\/files\/3C641402-B694-4802-8BC3-7B72BBC276AC.jpg?v=1792477307"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0870\/9131\/4954\/collections\/9E2A04E6-8A27-4B07-BB65-3C5DC8B6F1ED.png?v=1792427340","url":"https:\/\/beonstyle.lv\/collections\/proraso-the-art-of-traditional-men-s-grooming.oembed","provider":"Be On Style","version":"1.0","type":"link"}